Create, run, and scale your ceramic business

There are several platforms that can be used to sell ceramics online, such as Shopee and Lazada. Each platform has its own pros and cons, so it’s important to consider which one would be the best fit for your business.

To market your ceramic products online, you can use social media platforms such as Instagram, Facebook, and Twitter to showcase your products and reach a wider audience. You can also use paid advertising on platforms like Google Ads and Facebook Ads to target specific audiences and drive traffic to your online store. Additionally, having a blog or creating valuable content related to your products can also help to attract potential customers.

When pricing your ceramic products, it’s important to consider the cost of materials, labor, and overhead expenses. You should also research your competition and see what price range their products fall in. Another factor to consider is the quality and uniqueness of your product – if your ceramics are made from high-quality materials or feature exclusive designs, you can charge a premium price. Additionally, offering discounts or bundle deals can help to incentivise customers to purchase more.

To optimise your online store for search engines, you can start by conducting keyword research and using those keywords in your product titles, descriptions, and tags. Additionally, having high-quality product images and a well-organised site structure can also improve your SEO. It’s also important to have a mobile-friendly website and ensure that your site speed is fast. Finally, building backlinks and promoting your store through social media can also help to improve your search engine rankings.