The saying “first impressions are the last impressions” holds true for online stores as much as it does for brick-and-mortar establishments. The appearance of an online store plays a crucial role in attracting and retaining customers.

Running an online store may seem straightforward, but creating a successful one requires more than just basic management skills. In addition to managing inventory and sales, you must also focus on creating a visually captivating online storefront that will entice customers to make a purchase.

To help illustrate this point, let’s take a look at some exceptional online stores on Shopboxo that have effectively used aesthetics to attract and retain customers.

Kott’s Pet Galleria

Kott’s Pet Galleria is a specialist in offering a wide range of 100% pet-safe products, including skincare, fragrances, pet accessories, enrichment toys, and home cleaning items. 

Their aim is to create a more joyful and healthy environment for both pets and their owners. You’ll notice this is reflected in the storefront’s vibrant and playful pastel colour scheme, which adds to the overall fun shopping experience.

 Storefront

The website’s header includes a custom logo, while custom-designed banners with clear calls-to-action (CTAs) give a clickable appearance. Additionally, product categories are conveniently displayed as icon boxes, making navigation through the site easy and intuitive.

Product Images

Kott’s Pet Galleria maintains a consistent and tidy storefront by using pastel backgrounds as the base for all its product images. You can achieve a similar design format for your own website by using various online tools that remove image backgrounds for free.

More Custom Banners

Kott’s Pet Galleria features another custom banner in the middle of the store, adding a personalised touch and serving as a visual break between product categories. This ensures that the store does not feel cluttered or overwhelming to potential customers, allowing for a pleasant shopping experience.

Our Story

Including an “About Us” or in Kott’s Pet Galleria case “Our Story” section is an effective strategy to establish brand credibility and provide potential customers with insights into the business. When combined with custom design, it reinforces the overall brand theme on the storefront too.

Contact Us

A custom-designed “Contact Us” section that provides a clear list of both online and offline store locations where customers can purchase your products not only reinforces the legitimacy of the business but also instils a sense of security in users. Complementing this section with relevant images can further enhance its appeal and encourage customers to explore it.

Discover more about the design theme of Kott’s Pet Galleria and browse their store by visiting https://kotts.shopboxo.io/.

All Things Resin

All Things Resin offers a wide range of products crafted exclusively from resin, including fashionable keepsake jewellery and bouquet preservation items. The company is dedicated to assisting customers in preserving their cherished memories through the use of resin-made tokens. This unique selling point has earned them a coveted spot on television programs.

As their online store features a diverse selection of products, All Things Resin went with a minimalist colour scheme to minimise distractions on users when they are browsing.

Storefront

All Things Resin has chosen a dynamic approach to communicate announcements and reminders by utilising a moving text header instead of a static navigation bar. This strategy effectively captures customers’ attention and emphasises critical messages, making them more likely to be noticed.

Similarly, All Things Resin has created a custom banner and slogans to reinforce their branding, mirroring the approach taken by Kott’s Pet Galleria. The company also features testimonials on their website, which play a crucial role in building brand trust and authority.

Contact Us and Payment

All Things Resin has provided comprehensive information on both Shipping and Payment details, which are crucial pieces of information that customers typically seek before making a purchase. By proactively addressing these concerns, the company not only enhances the shopping experience but also boosts the likelihood of conversions.

To explore the offerings of All Things Resin, visit their online store at https://all-things-resin-ph.shopboxo.io/.

Robin & Co.

Robin & Co. is an online health and beauty store that offers a range of skincare products, fragrances, and booster drinks designed to enhance overall well-being. The company’s motto, “Skin Care is Self Care,” is evident in their carefully curated product selection.

To ensure a seamless and comfortable shopping experience, Robin & Co. prioritises consistency in their store design. The website features a clean and minimalist layout with a limited colour palette, similar to the approach taken by All Things Resin.

Storefront

Similar to the other merchants highlighted above, a custom banner serves as the primary visual element on the store page. Products are grouped by category and presented with icons for easy navigation.

In addition, individual banners have been created for each product category, making it easy for customers to identify the specific products or categories they are interested in.

Product Images

Robin & Co. has adopted a uniform approach to product images, in addition to their custom banners. With a distinct styling for each product category, not only do the images visually distinguish each category, but they also maintain a clean and consistent look throughout the website. This approach aligns with the company’s philosophy of promoting comfort and well-being.

Explore the cosy atmosphere of Robin & Co.’s online store by browsing their selection of products at https://robin-co.shopboxo.io/.

Ningas Candle Co.

​​Ningas Candle Co. has been in the business of selling hand poured candles as home decor since 2020. Their focus on design is evident in their products and packaging, which is also reflected in the aesthetics of their storefront. The use of a sleek interface and stunning, high-quality product images adds an extra touch of sophistication to the overall shopping experience.

Storefront

The aesthetics of Ningas Candle Co. store hits the mark for how a minimalist store should look like. With a customised logo, professionally shot product images with minimal elements,  the store is filled with pleasing imagery. And with its sleek approach, custom banners are kept minimal too.

As a marketing technique, Ningas Candle Co. utilises a moving text header to announce promotions and upcoming product launches.

Product Images

Ningas Candle Co. places a strong emphasis on sharp product images that showcase their beautiful candles. The focus of the webstore is to display their products in the best possible way.

In addition to good photography, Ningas Candle Co. has included custom design elements in each product image. This alternative way of presenting specific scents of the candles allows customers to easily identify the scent just by looking at the product image, without having to read the product description.

The store’s minimalistic design creates a refreshing and clean ambiance, similar to the experience of burning their candles. For more information, visit https://ningascandleco.shopboxo.io/.

Banayad Records

Banayad Records is an online retailer that specialises in selling both new and used vinyl records, as well as compact discs. The store’s inventory is carefully curated by its owner to cater to the diverse musical preferences of serious collectors and casual music lovers alike. 

The store’s theme is designed to reflect the vintage vibe to give customers the authentic feeling of purchasing vinyls from a vintage record store.

Storefront

Banayad Records stays true to its vintage vibe by utilising minimal design elements on its storefront. Instead, the store uses custom photo filters for its product images to achieve a cohesive and consistent look throughout the website.

Categorisation

As music encompasses a wide range of genres, it can be challenging to find your favourite artist without proper categorization. To address this, Banayad Records has thoughtfully organised its store according to different music genres. This allows customers to easily locate vinyls or compact discs within their preferred genre.

For an immersive vintage music experience, visit https://banayadrecords.shopboxo.io/.

J-Gyu

J-Gyu is a licensed and certified supplier of authentic Japanese wagyu beef, renowned for its superior quality. Founded in 2019 with a mission to make this premium beef available to Filipino families, delivering a genuine taste of Japan to their doorstep.

Storefront

To complement its exclusivity, J-Gyu has designed its storefront with a premium look and feel, in line with the premium prices of the meat. They enhanced its storefront with two high-quality visuals that showcase the exclusivity of the shop, utilising expert photography skills to capture stunning imagery.”

Product Menu

J-Gyu’s storefront maintains a uniform and neat appearance by using a white background for its product images. This showcases the marbling effect of the beef, an essential aspect for customers to choose high-quality beef.

Discover a premium shopping experience with J-Gyu on Shopboxo. Visit https://j-gyu.shopboxo.io/j-gyu/delivery

Conclusion

Throughout our journey, we have successfully empowered over 70,000 merchants, representing a diverse range of industries and backgrounds. Our platform has enabled businesses of all types to flourish in the online space, providing them with the tools and support necessary to succeed.

If you’re considering launching your own online store, always remember to follow these tips: 

• A clean background for product images
• Consistent use of brand colours to maintain brand identity
• Custom banners to enhance uniqueness
• Clear categorisation for easy navigation
• Consistency in all aspects of design

We hope this article serves as a source of inspiration and motivation. Our platform offers a variety of pre-built themes that can be customised to perfectly align with your brand and aesthetic, ensuring your online presence is both impactful and effective. Take the next step towards success and start building your dream store today.

Their story

Premium pet supplies curated from South Korea

Dear Pets is dedicated to providing a premium lifestyle for furry companions. They offer a range of pet products and services that demonstrate their belief that pets should be treated with the highest level of care and respect.

And this is evident in their range of offerings. From hand-picked pet treats and grooming products sourced from South Korea to original products such as the “Pupcase”, created by the team.  

Their challenge

Creating a user-friendly ecommerce website without coding experience

Coming from a non-coding background, Justin and his partner at Dear Pets encountered difficulties in developing an ecommerce website that can provide their customers with a simple but effective journey.

To overcome this, they experimented with numerous website-creating apps and dedicated an entire day to testing out new code and features before launching new products or web designs.

Unfortunately, this left them with little time to focus on the operational aspects of the business that could improve the overall customer experience and satisfaction.

Their solution

Focus on the business and let the online platform handle the basics

Justin realised that his coding-intensive platform was not yielding efficient results. He needed an alternative solution that could be more productive. This is when he discovered Shopboxo.

Shopboxo is an online store builder platform that eliminates the need for Justin to do the hard work himself. It eases the stress of implementing new changes or website designs that require coding. Now, he can create a beautiful website with just a few clicks.

Their success

Create and use a website with ease

Justin has saved a significant amount of time that he would have otherwise spent on research, testing, and figuring out codes to make changes to the website. He can now focus on providing the best premium pet lifestyle products to his customers with his partner. This has helped Dear Pets experience an increase in both sales and basket value.

Their story

Online record store for hand-picked vinyl records and CDs

Banayad Records is an online retailer selling brand new and used vinyl records online. In addition to vinyls, the shop also offers compact discs. The owner, Carlo Sanchez, personally curates the store’s inventory, ensuring that a wide range of music genres are available to suit the tastes of both serious collectors and casual music lovers. The selection includes classic rock, jazz, indie, and alternative rock, among other genres.

Their challenge

Limited product visibility

Carlo was selling his vinyl records and CDs through Facebook and Instagram posts but it was not the most ideal platform for his business. On one hand, he was unable to showcase his entire inventory on these platforms, and on the other hand, there was no proper inventory management system for him to keep track of and update stock status.

As a result, it was very difficult for customers to browse his entire collection and know what was available.

Their solution

Breaking the limits of social media

Realising the limitations of social media platforms, Carlo knew that he had to find a way to overcome the limits to improve conversions. Eventually, he chose Shopboxo, because it was free with no restrictions on product uploads, and it was easy to set up.

By using an online selling platform with an inventory management system, Carlo was finally able to upload his entire inventory on one platform. He could also update stock statuses, improving the customer experience as they no longer need to contact the shop directly to check on stock.

Their success

Robust inventory and order management system

The online shop made it easier for Carlo to manage his inventory by automatically updating the stock status after each sale, which helped him save time. This allowed him to focus more on marketing his brand and products. As a result, more sales were driven, even for older vinyls in his inventory that previously had trouble selling.

Charitea is a food and beverage business that offers a wide selection of delicious flavoured milk tea, frappes, and smoothies that are sure to satisfy your cravings.

As the food business is highly competitive in the Philippines, with an abundance of restaurants and food carts around, Jonathan has decided to go digital to provide customers with more convenient ways to order their favourite beverages.

Challenge

Although going digital has its benefits, Jonathan soon discovered that it can also be costly. Even after creating an ecommerce website, the nature of his food and beverage business involves coming up with new flavours, which requires constant updates to the digital menu.

Unfortunately, these regular updates to his ecommerce website require payment to the developer, which has become a burden on the business. Realising that this is not sustainable in the long run, Jonathan knew that he had to find alternatives or pick up coding skills to make the edits himself.

Solution

As a business owner, Jonathan doesn’t have time to learn coding, so he needed to find an online web store builder that could provide templates and be easy to use for quick edits and product updates without coding or having to pay extra fees.

After researching platforms with these requirements, he discovered Shopboxo, which met his demands. With its user-friendly interface, Jonathan was able to create the online store without touching any code.

The platform also gave him full control over product availability, stock levels, and store hours, significantly improving backend operations and contributing to his decision to choose Shopboxo over other online web stores.

Result

Thanks to Shopboxo, Charitea’s operations have become more efficient and cost-effective. Jonathan no longer needs to pay a developer to make changes to the web store, which has saved him money.

And in just two months, Charitea has achieved over ₱139,000 in sales, a testament to the success of the new ecommerce platform.

Seolynn started KPOP Shop in 2018 with the aim of providing Kpop fans in the Philippines with access to imported Kpop merchandise. As an avid Kpop enthusiast herself, she was all too familiar with the challenges of finding collectibles from her favourite artists.

Seizing the opportunity, she started a small business that imports a wide range of Kpop merchandise from Korea, including everything from cards and CDs to concert items.

Challenge

Despite having limited resources as a small business owner, Seolynn was determined to build an ecommerce store for KPOP Shop. To keep costs low, she turned to free tools like Google Forms that allows her to take in orders for free.

However, she discovered that getting new orders from customers using Google Forms proved to be a hurdle and has turned to online marketplaces like Shopee, which can help to increase brand awareness. While the platform allows her to list products for free, there is a small transaction fee tied to each order.

In order to maximise her profit, Seolynn knew that she needed to look for more alternatives to sell her Kpop merchandise online.

Solution

Seolynn chanced upon Shopboxo while researching for free ecommerce website builders, and despite initial scepticism about its truly free nature, she decided to give it a try as a possible solution to KPOP Shop’s challenges.

While Google Form served the purpose of selling online for free, Seolynn found it inefficient and sought to streamline the ordering process with Shopboxo. By using the platform’s features, Seolynn can now manage orders more easily and efficiently, rejecting duplicate orders, accepting pre-orders and confirming the order only after payment is received.

Since the majority of items on KPOP Shop are on pre-order, a good order management system will be essential for Seolynn, to minimise order errors while tightening the ordering and payment process.

For KPOP Shop’s customers, Shopboxo has helped to improve the buying process. They can now self-serve and purchase multiple products at once without having to fill out multiple forms like before.

Result

KPOP Shop has found success on Shopboxo, where its operations have become more efficient and customers have expressed greater satisfaction. Seolynn reports that customers appreciate the online store’s high-quality design and ease of use, leading to increased happiness while shopping.